Psychology of Changing the Paradigm in Racing Steering Wheels
On April 23rd, 2013 in Berlin Germany, the Steering Wheel Guy, Ed Dellis, explained the challenges engineers face when considering a new convention that falls outside of the currently embraced set of rules and principles...ones that have been established and proven over the years using the scientific method.
Dellis started by describing that you're only limited by your imagination AFTER the art and science of plastic manipulation gets behind you through training.
Then he explained how plasticians must learn to see with their hands much like a body man does at a body shop since looks alone can be deceiving.
Since Type A engineers typically think in logical syllogistic If-Then serial thinking patterns, it's more difficult to think outside the box.
So, Dellis suggested that a more parallel thought process -- normally associated with right-brained thinkers -- allow plasticians to have a broader array of organic solutions available.
"Tell Me What I Need To Know That I Don't Even Know To Ask Right Now."